First published in 1971, How to Read Donald Duck shocked readers by
revealing how capitalist ideology operates in our most beloved cartoons.
Having survived bonfires, impounding and being dumped into the ocean by
the Chilean army, this controversial book is once again back on our
shelves. Written and published during the blossoming of Salvador
Allende's revolutionary socialism, the book examines how Disney comics
not only reflect capitalist ideology, but are active agents working in
this ideology's favour.
Focusing on the hapless mice and ducks
of Disney, curiously parentless, marginalised and always short of cash,
Ariel Dorfman and Armand Mattelart expose how these characters
established hegemonic ideas about capital, race, gender and the
relationship between developed countries and the Third World. A
devastating indictment of a media giant, a document of twentieth-century
political upheaval, and a reminder of the dark undercurrent of pop
culture, How to Read Donald Duck is once again available, together with a
new introduction by Ariel Dorfman.
How to Read Donald Duck : Imperialist Ideology in the Disney Comic - Ariel Dorfman & Armand Mattelart
- Product Code:New
- Availability:In Stock
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£13.99